Budget Optimization for Marketing Spend
- Advertising Spend Benchmarking
- Agency Audit
- Creative Agencies
- Digital Agencies
- Event Planning Agencies
- Market Research Firms
- Media Buying Agencies
- Print Services
- Promotional Merchandise
- Public Relations Firms
- Tradeshow and Exhibits Management
A strong public relations strategy is crucial to managing public opinion and brand experience of a company. In a world where information is always at our fingertips, PR teams play a critical role in monitoring market conditions, product launch market preparations, brand advocacy, public affairs, corporate communication, government agency services, and crisis management. At Corcentric, we understand the importance of an optimal PR strategy and our experts will work closely with your organization’s internal marketing team to identify the best fit PR firm for your brand needs.
Agency Audit Services
Enlisting the support of multiple agencies may be the ideal strategy for your marketing campaign needs, but ensuring collaboration and compliance with service and budget requirements is no easy task. Our marketing agency audit experts can help. We’ll perform a detailed assessment including: contract reviews, compliance testing, fee reconciliation, full media audit, risks assessments, and agency relationship management. Post evaluation, we’ll work closely with your team to areas of improvement for your marketing budget.
Media Buying and Planning Agency Sourcing
There is no shortage of options when it comes to media channels and ad space, requiring a dedicated team of researchers, negotiators, and strategists for effective media buying and planning. Corcentric’s marketing sourcing and media buying pundits understand the challenges and work collaboratively with your internal marketing team to ensure your media planning and purchasing needs are met. We’ll support the development of your media plan, conduct thorough media research, perform media channel monitoring and analytics and assess advertising traffic. Our experts have worked on media projects of all sizes and can assist your organization find the agency with right resources and services offering for your media planning and buying needs.