Marketing Sourcing Services
Our Marketing Services Strategic Sourcing Expertise
- Agency Audit and Recovery Services
- Benchmarking Services
- Strategic Sourcing Marketing Services
- Creative Agency Services
- Digital Agency Services
- Direct Mail Marketing
- Event Planning Services
- Market Research Services
- Printing Services
- Promotional Merchandise
- Public Relations Agency Services
- Tradeshow Exhibit Management
Healthcare Media Buys
A large healthcare provider with over $5.5 billion in revenue was looking to reduce their spending based on changing market conditions that were affecting hospitals and most of the healthcare industry. They contacted Corcentric to engage in strategic sourcing initiatives in multiple categories where spending could be reduced.After working with Corcentric to realize savings in initial spend categories, the client decided to include media buys in the scope of their strategic sourcing project. The client was able to achieve 14% savings in their media buys spend category through Corcentric’s strategic sourcing initiatives.
Similarly, a healthcare workers union with over 1.8 million members was looking for a mobile billboard advertising provider in order to promote their message to their target market more effectively.
Corcentric was able to identify multiple mobile billboard providers that could meet the requirements of the clients advertising campaign. After negotiations, Corcentric was able to assist the client in realizing 36% savings on mobile billboard advertising. Not only did the client receive significant savings, but by switching providers they were able to gain value-adds that they would otherwise not have had with their previous supplier.